Indochino is a leading custom online menswear retailer based in Vancouver and Shanghai. Each season they require new photography to support their latest seasonal lines. For their spring/summer 2015 line, Marasigan worked with Frank Strategy art directing the upcoming look working off the theme 'Sprezzatura' – an Italian term describing a man's effortless style that exudes confidence.
The new photography is currently being used across Indochino's web and social media communications.